Most chief marketing officers of eCommerce brands, today are worried. They are looking for answers around how best to serve customers, how to keep buyers engaged, and how to anticipate what they require even before they realize the need for it?
One piece of pie could be nailing the recommendation engine. Recommendation engines are the technology behind content discovery networks and the suggestion features of most eCommerce websites. They improve a visitor’s experience by offering relevant items at the right time and on the right page. Adding that intelligence makes your application more attractive, enhances the customer experience and increases their satisfaction.
There are billions of customers who seek personalized customer experience each time they interact with an online brand. Recommendation engine can play a crucial factor in personalizing customer experience for your digital storefront.
With this blog post, we, as Google Cloud Premier Partner, bring to you a closer look into the science of recommendation engines oiled with powerful Google technologies. The blog post will surely help you understand the potential of Google Cloud Platform to implement recommendation engine for your eCommerce brand.