“Now every employee has the answer to ‘I want to get in touch with….’ Problem Solved!”
– Ronaldo Hornburg, Embraco
Founded in 1971 and headquartered in Brazil, Embraco is a part of Whirlpool corporation that specializes in cooling solutions and is a world leader in the hermetic compressor market. Embraco has also established factories in Italy, China, Mexico, and Slovakia. In addition to these production units, Embraco has commercial offices in the United States and Russia.
Embraco also produces electronic components (used in optimization of appliances), cast iron, and complete cooling systems – for home and commercial use.
The corporation aims to provide innovative solutions for a better quality of life through technological excellence and sustainability.
Obsolete systems eclipsed the power of collaboration
Whirlpool has approximately 97,000 employees, with 10,000 working at Embraco. With the workforce dispersed all across the globe, instant and hassle-free connectivity was a critical business challenge. This challenge was compounded by the complex and distributed organisational structure. This left employees frustrated while they tried to find and connect with co-workers to collaborate and make real-time business decisions. The legacy system was an internally developed employee phone directory, that worked on obsolete technologies, had an outdated UI, and delivered a compromised experience to the users.
Connectivity: The legacy system was more of a employee information database. It lacked connectivity and did not empower every employee to find and connect with their co-workers.
Accessibility: The system was not mobile and could only be accessed within the internal office network.
Ease of use: The legacy system was visually out-of-date and did not encourage user adoption. Since there was no smart search criteria, employees were unable to find their co-workers by department, skills, interests, office location and more.
Data Maintenance and expenses: Embraco faced significant IT costs for maintaining and updating employee profiles. Also, there was an expense and hassle of managing data in multiple locations.
“The legacy system yielded no results and had an obsolete design. The application was not easy to operate and was based on outdated technologies.”
– R. Hornburg, Specialist, Collaboration Platform, IT Division
Embraco wanted a cost-effective solution that provided smart and filtered search criteria, and that was smartly designed to deliver a simplified user experience on web and mobile.
Search, Discover, and Connect: Bringing together 10,000 employees to one platform
On the recommendation of another corporate division of Whirlpool corporation for providing digital consulting and implementation services, Embraco chose MediaAgility to deliver, maintain, and support a comprehensive employee information and engagement solution called WhitePages. The solution fuelled collaboration by giving their employees power to instantly connect at a moment’s notice.
WhitePages for Embraco powered by Google Cloud Platform enables approximately 10,000 Embraco employees to search for their co-workers using a variety of search features and view their profile information such as contact details, skills, area of expertise, job details etc. The application enable end users to create, maintain and share personal contact groups using easy to use filters. The application also facilitate group admins to create and maintain rule based Google Groups that are kept up-to-date by backend processes.
Users can access WhitePages using their mobile phone, locate colleagues, knowledge areas, skills, expertise, and specialities.
- Employee search and connect via call, email, and message
- Response time for search results less than 1 second
- Hassle-free integration with Embraco’s Active Directory and GAL (Google Address List)
- Users can manage their profile through Google for Work accounts
“Huge improvement, visually modern, nice application that users love to use” – R. Hornburg